Brands like Wella Professionals, founded in 1880, and Moroccanoil built their reputations on expert judgment and craftsmanship.
So why are they adding becon's AI scalp and skin analysis to their salons?
Because it makes their experts stronger. In professional beauty, AI isn't here to replace the stylist. It gives them visible proof that backs up what they already know.
How becon changes the salon consultation
1. From opinion to proof
When a stylist says, "Your scalp looks a little dry," it sounds like an opinion. When the becon scanner shows the client their moisture level on screen, next to other key scalp measurements, it's something they can see for themselves. Clients don't just hear the advice. They see why it matters.
2. Better consultations
Some concerns, like follicle density or sensitivity, are hard to see with the naked eye. becon measures them, so professionals can recommend treatments with confidence and show clients exactly why. The data backs up the expert.
3. The same premium experience everywhere
Whether a client visits a flagship salon in London or a boutique in Seoul, becon gives them the same data-driven analysis. That consistency helps global brands deliver the same premium experience in every location.
Built around your brand
As technology gets easier to copy, what sets a brand apart is how well the tech fits who they are. That's why so many brands choose becon: we customize the experience around your brand, not the other way around.
Traditional scalp and skin microscopes just took close-up pictures. becon added AI analysis on top.
Older devices were built for taking images, not for tracking data over time. becon's AI analyzes each image for follicle density, hairs per follicle, hair count, hair thickness, sensitivity, and oil levels. All images and results are stored securely on AWS (Amazon Web Services), so you can track progress over time and build a full history for each client.
1. One consistent design, on every device
becon's interface adjusts to any screen, whether it's a computer, phone, or tablet.
Consistent design: One design system across every channel keeps your brand from looking scattered, and that consistency builds trust with your customers.
Flexible design options: Instead of one rigid template, we offer design options that match your brand's look, tone, and guidelines, so the experience feels like yours.
2. Features built around how you do business
becon can be set up to solve the specific problems your business is facing.
Custom reporting: We collect data and build reports around your company's own KPIs, so you can make better decisions.
Customer journey design: From the first consultation to the purchase to follow-up care, we build the workflow around your business model.
3. Works with the systems you already use
The biggest worry with any new tool is whether it will work with what you already have. becon connects with your e-commerce platform, CRM, and ERP, so you can improve the client experience without replacing your current setup.
In a crowded market, what wins customers is an experience that feels unmistakably yours. becon is more than a vendor. We're a partner that helps bring your brand to life through technology.
Looking for a solution built around your business? Let's talk about what becon can do for you.