Hello from the becon team! 🚀
We have big news. After a strong start at Olive Young Pasadena, our first US location, becon’s AI Scanner and personalized analysis are now live at Olive Young LA Century! 🎉
LA Century is one of the busiest K-Beauty destinations in the US, and shoppers there can now try becon for themselves. The early response has been great. In just seconds, visitors scan their skin and scalp, get an instant report on their condition, and see product recommendations picked for them.
Stores aren't just places to buy products anymore. Shoppers, especially Gen Z and Gen Alpha, want to try things, learn something, and leave with an experience. That's why so many beauty retailers are rethinking what happens in the aisle.
Here are 3 reasons becon fits right into that shift. ✨
Why Beauty Retailers Are Bringing in becon
1️⃣ See your real skin, not a guess
Instead of following whatever's trending, customers find out what their skin and scalp actually need. In about 30 seconds, becon's AI gives them a clear analysis with scores and visuals right on the screen.
2️⃣ Find products that match, backed by 33,000+ ingredients
"Everyone says it's good" isn't a reason to buy something. becon checks product formulas against a database of more than 33,000 ingredients. Shoppers can see which ingredients target their concerns and check EWG Green ratings on the spot, so they buy with confidence.
3️⃣ Already trusted by major brands
- Olive Young: Chose becon as its in-store experience partner in the US, starting in Pasadena and now at LA Century.
- Dr.G, Moroccanoil, Hapa Kristin: Trusted by fast-growing beauty brands.
- L'Oréal, Unilever, P&G, Wella: Technology used by the world's biggest beauty companies.
No gimmicks. becon is built on accurate data and the basics that matter, and more of the industry is moving that way.
LA Century is the next step. We'll keep bringing smart, personalized beauty experiences to more customers around the world, so stay tuned for what's next! 🤍

